NEW “WILD EXPLORER” VIRTUAL REALITY EXPERIENCE AT THE BIRMINGHAM ZOO SHOWCASES NATURE AND DINOSAURS THROUGH TECHNOLOGY
Become a “Wild Explorer” and travel across Africa to follow majestic animals through a virtual reality experience like no other in Central Alabama. The Birmingham Zoo has partnered with IMMOTION to offer dynamic, motion-based virtual reality experiences, featuring live-action and animated education/entertainment content guided by wildlife experts, marine biologists, and conservation organizations.
With more than 75 locations and more than two million unique annual users, IMMOTION continues to expand its network of partnerships across the US, Europe and Asia to help leading zoos, aquariums, and museums generate ancillary revenue through its award-winning immersive attractions.
IMMOTION is a proud member of the Association of Zoos and Aquariums (AZA) Commercial Member Engagement Council. The Birmingham Zoo is Alabama’s only AZA accredited zoo.
“This Wild Explorer experience perfectly our mirrors of mission inspiring passion to conserve the natural world,” said Chris Pfefferkorn, President and CEO of the Birmingham Zoo. “These virtual reality experiences will transport you from Birmingham to the Serengeti at the push of a button,” said Pfefferkorn. “The spectacular cinematography is synched with moving pods to create unbelievable experiences for our guests that will leave a lasting impression,” he said. “Since the virtual reality experience is in the Trails of Africa section of the Birmingham Zoo, we are launching with “The Great Migration.” Additional film options will be added regularly.”
The cost of the Wild Explorer tickets is $8 for guests and $6 for members. Films are approximately seven minutes long and are available in several languages. Wild Explore tickets are on sale at the Zoo’s ticket booths at the entrance and at the food stand next to the Predator Building.
Now Showing
New VR Experience: Dinosaur: Evolution
Responding to the growing demand for immersive experiences, Dinosaur: Evolution expands the reach of Immotion in museums, science centers, zoos, and aquariums worldwide. The movie is available at the zoo for an additional charge.
Set deep in the Hell Creek Formation at the end of the Cretaceous Period, the film takes viewers on a breathtaking journey through the rise—and dramatic fall—of Earth’s most legendary creatures. Featuring scientifically grounded storytelling and innovative visuals, the experience blends education with spectacle.
“Our goal with Dinosaur: Evolution goes beyond delivering an unforgettable experience,” said Rod Findley, President & CEO of Immotion. “We’re blending science and spectacle to create engaging content that supports the missions of science museums and centers—where curiosity meets credibility.”
The VR experience was created in collaboration with leading paleontologists, including Phillip Manning (University of Manchester; Natural History Museum Abu Dhabi), who also narrates the film. From feathered Dakota raptors to towering Tyrannosaurus rex, every detail reflects the latest scientific research.
More than just a visual thrill, Dinosaur: Evolution encourages reflection on evolution, extinction, and humanity’s connection to life on Earth—drawing timely parallels to modern climate challenges. You may view the trailer here: https://vimeo.com/1097701935
Immotion’s award-winning VR experiences are now featured in more than 125 locations worldwide.